Fractional service

Month-to-Month Retainer

Growth Strategy | Product Marketing | Fractional CMO | 4x Exits

Jonathan DampierOffered by Jonathan Dampier · All U.S. time zones, UK GMT, all Canadian time zones

About this service

Ongoing fractional CMO leadership for companies that need experienced marketing ownership and more consistent growth. This role involves stepping in to lead the marketing function end-to-end, while identifying where performance is breaking down and what needs to change. The work spans positioning, messaging, demand generation, and execution, with a focus on improving pipeline, conversion, and overall growth performance.

What’s included

  • Leadership of the marketing function, including strategy, prioritization, and execution.
  • Ongoing refinement of positioning and messaging to improve market clarity and conversion.
  • Oversight of demand generation and pipeline development across channels.
  • Alignment of marketing and sales around a consistent narrative and revenue goals.
  • Identification and resolution of performance issues impacting pipeline and growth.
  • Execution support across campaigns, content, and go-to-market initiatives as needed.
  • Prioritization of initiatives based on impact to pipeline, conversion, and revenue.