- Directed transition from B2C to B2B, resulting in 3x revenue and Series A funding - Led company and product strategy with Executive team - Reduced scope to onboard new clients by 80% in first year after launch - Managed product team plus additional contractors

- Owned product roadmap and end-to-end feature development for consumer app - Shipped regular iOS and Android app releases resulting in three Apple App Store features and 60K+ app downloads - Expert at getting buy-in from the right stakeholders at every stage in the product development process

- UX design - Product experimentation

- UX Research - Information Architecture - Interaction Design - Copywriting - Landing Page design Shift is helping companies hire veterans easily by offering a curated list of veterans prescreened for success. I helped shape the product pre-launch by conducting user research on veterans and recruiters to validate the problems on both sides. I also helped design the information architecture, interactions for MVP user stories, copywriting, and landing page and form design. Designs are live at shift.org!

Led a seven-person design team to conduct UX Research and deliver a redesign of the Android home screen. More on this project on my portfolio here: http://emcatbell.com/chime/

Tradecraft is a highly selective, full-time product design apprenticeship program that prepares individuals to excel in high growth startups through a combination of hands-on project work for startups, curriculum, and mentorship from industry leaders.

o Managed online products including crowdfunding campaigns raising over $450K in revenue in 1.5 years, a website redesign, digital and print marketing materials and multimedia projects o Iterated on the digital and in-person donor experiences from people's first interaction to becoming a regular supporter o Managed effective US response to the Ebola crisis in Liberia resulting in $1M in new funds raised, TIME Person of the Year award, 100K new followers on social media o Managed contractors working on the product - designers, engineers, & videographers to set clear goals and timelines for completing work. o Created and improved upon systems for team evaluation, reporting, program planning, & HR

o Americorps VISTA service year from Feb 1, 2012 to Jan 30, 2013 o Increased WFO’s reach in the community by successfully executing multimedia marketing campaigns, tracking new relationships in Excel and Salesforce, creating new marketing materials, managing and expanding WFO’s social media accounts, and coordinating community events and volunteers o Expanded the development pipeline by $15,000 through foundation research and fundraising campaigns o Branded WFO as a necessary service in the Bay Area by creating compelling online content through the collection and production of client interviews and videos