I build, execute & optimize GTM strategies for B2B SaaS marketing teams and CEOs looking to grow fast and efficiently. By laying the marketing foundation, capturing existing demand, building future demand, and winning on brand. Among the companies I advise are CipherHealth, Justt, nSure.ai, Data Science Group, ClicData, BioT Medical, and DCOYA.

As an Expert, I provide strategic advice and guidance to founders and operators within the Primary portfolio and broader network. Experts enjoy access to early-stage businesses, emerging trends and technology, and an expanded network of exceptional leaders and resources through a top-tier seed-stage firm. Primary is New York City’s premier early-stage venture firm working alongside founders to build unicorns like Alloy, Alma, Chief, Dandy Electric, Latch, K Health, Stellar Health, Slice, and many more.

ByeTax is a fully automated, hassle-free VAT refund solution for international travelers.

Browsi boosts publisher revenue by automatically creating the premium ad inventory that advertisers seek. • Established and led the entire Marketing function at Browsi. • ARR grew by 200% in one year despite budget constraints. • Positioned Browsi as a category creator ("Revenue OS").

Time To Know enables to remotely train and align employees, partners and clients with critical business know-how. • Led the entire Marketing function at Time To Know (a 140-employee company with ~$100M in funding) • Generated 10X leads over a one-year period and increased ARR by 150% in a new market. • Growing marketing team from 3 to 10. • Managed strategic partnerships in APAC and LATAM. • Launched a completely new website and refreshed the brand. • Responsible for investor relations and fundraising. • Spearheaded product strategy and roadmap, and product-market fit research.

Actionable Augmented Intelligence for true prediction of insider threats that provides risk ranking of every user in the organization.

Appsee's real-time mobile analytics platform provides in-depth analysis of your users' behavior, allowing you to deliver the ultimate app experience. • Established and led the entire Marketing & Business Development functions at Appsee. • ARR grew by more than 2,000%. • Implemented content marketing strategy that resulted in a partnership with Twitter. • Oversaw product marketing, including GTM strategy, product launch management, sales enablement, competitive analysis and general sales support. • Initiated and developed new partner relationships within the app analytics and development space, providing strategic alliances and business opportunities. • My work has been featured on VentureBeat, The Next Web, Smashing Magazine, SocialTimes, MarketingProfs, Econsultancy, UX Mag and the Appsee blog.